Monthly CC cost for PvP Passes = 960
Say I bought the $9.99 pack for 1050 CC.
So it costs me $9.13 for monthly PvP pass. That is not less than half the sub cost.
I would also want to spend 1700 CC on two unlocks for action bars and artifact equipment as an extra cost.
Don't you only have to pay for the bar unlock once?
Either way. Their goal is to encourage you to subscribe and they are doing it right.
Now; if you are going to go a week or 2 without playing at all, a pass is more than fair IMO for someone who just wants to use a free day to play some PvP or whatever.