If SWTOR lost 70% of its subs.....

and
So many people talk about the continued loss of money based on trying to recover the money invested in the game, implying that a game should be shut down if it has no hope of ever recovering the money invested. Once the startup capital has been spent it's gone. As long as the current number of subscriptions supports the current expences (server maintenance, additional developement, etc.) it remains a positive revenue stream and should remain open.

If 70% are dissatisfied and want to leave but the remaining 30% covers costs and provides an influx of cash, I wish the 70% well in their chosen game. I currently enjoy SWTOR and will continue to play as long as I continue to enjoy it.

So you would settle for more ghost servers and no one to play with, which would make this game a single player game with a monthly fee?

Still quoting that $300 Million figure huh? And ignoring box sales on top of that. Sigh.....

LOL - how can you know that? You must work for EA's accounting department.

This. Thank you. Unfortunately, most of the QQers will not understand your post though

[QUOTE=mcburly;4300520]except bioware already said that anything above 500k subs would be more then enough profit wise....
QUOTE]

well, in fairness, bioware said a couple of weeks ago that they weren't losing subs... I think we all have to reevaluate how much we trust what bioware says.

[QUOTE=ROSS-;4301009]lol ok. I honestly dont care either way. I find discussing sub numbers dumb and pointless since no one on these boards knows anything, yet acts like they can do a better job than the people running the game.
Its all just amusing reading material while i take a dump. Plus I enjoy trolling the people who take this topic way too seriously. lol

carry on.

man..some of you people are one step away from going full retard...

You do realize..all numbers aside..that the lower the recurring income an online game generates the lower the amount of that income can be placed into generating new content and keeping the game stocked with new an interesting things to do.

Anything below 800~ishk active subs and I guarantee the game will switch to a F2P model as it's generally easier to generate profit in that manner then a monthly fee with such few subscriptions.

Maintenance costs alone for running an MMO of this caliber are expensive enough..EA has put a lot of stock in the success of this game and anything under 1million active subs is not a successful endeavor in the eyes of the publisher.

[QUOTE=ROSS-;4301009]The party line. Unfortunately that didn't stop the news that their stock is tanking due to massive loss of subs. Welcome to the world of publicly traded video games where analysts and public perception mean more than the actual players.

People seriously believe that a business losing the majority of its customers and not earning back what was spent on developing it would be a good thing?!