While it might sound like the losses are huge, and they are, there is an old saying in EVE. "Never fly anything you can't afford to lose". All those Titans? They flew them into battle knowing they would not come back. The players live for this stuff and while you can certainly exchange PLEX into gametime, hence sort of money, it's a rather poor reporting to not explain just how much PLEX these huge alliances generate in-game from mining and manufacturing.
For those who don't know, CCP allows players to openly sell gametime cards in-game for in-game currency or whatever else one might want in exhange. So you can't REALLY turn mountains of in-game money into rael money instantly.