Well obviously they're not going to come out on a public forum and tell the whole world, "Hey, we're struggling so we need to cut costs. Don't mind if you short our stock by the way!"
There are legal implications to any such announcements. EA would not be allowed to "selectively" publish material information that may be relevant to an investor, without making widespread dissemination of that same information to all of its shareholders. E.g., they would have to make a big deal about it by doing an SEC filing, press release, publishing on their website. Not. Going. To. Happen.
No one's arguing with you about the reasons.
All we're saying it's very disappointing, and frustrating for apac players, they are insulting our intelligence by the spin they put on it.