It was awful.
People liked it for the relationships they had while playing.
Also, certain Star Wars fans will love anything if you let them build a house on Tatooine.
It wasn't a game, it was a big, empty world with very little to do. It just happened to be Star Wars. These are the same people that like the prequels.
It's all rose colored glasses. SWG was terrible.
I didn't mind it too much, and it had some nice ideas.
It definetly needed some work all MMOs at launch do. Sadly, instead of taking a scalpel to it, they took a chainsaw.