Exactly my thoughts as well, $HITTY, HALF A.S.S. way to "run" a business. These guys are a mega successful company too, they know what they SHOULD be doing in this scenario and they have failed HORRIBLY at doing it.
I can understand not giving a warning about this happening, maybe they didn't know... this could have been a crash and totally unseen. But to leave us hanging like a nut$ack on a hot summer day and not give us a little info about what is going on is NOT cool at all.... literally, pun intended.