It's more like going to the movie theater. We're all going to be seeing the same movie, but the folks who showed up an hour early and got their tickets ahead of time are going to have better seats than the people who showed up during the previews(stress test weekend) and got a ticket at the last second.
If nothing else, it should be considered a reward from Bioware for following the game for so long and being fans and buying it when it was announced that they could.
The entitled jerks who have been crying all week are just as financially important to Bioware, but they're not people I even want to see in game so no biggie. I really hope they all cancel their preorders like they're swearing to do.